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DELOITTE

PROJECTS

Launched Deloitte's sustainability practice from the ground up — bringing new services to market, shifting perception and creating cultural moments that moved the conversation forward.

01

DELOITTE HORIZONS, 2024-2025

A proprietary experiential summit uniting public and private sector leaders around sustainability's most pressing challenges. Featured keynotes from Jane Goodall and Craig Foster. Winner of the Communicator Award for Best in B2B Marketing.

Content, Narrative & Programming Director

Jane Goodall & Craig Foster

New Moon
Blurred Forest View

02

GreenLight Solutions by Deloitte, 2023

Led the full marketing funnel strategy for Deloitte's sustainability SaaS product. Debuted at the World Economic Forum, headlined at Aspen Ideas Climate with a mainstage speaking opportunity, and executed a multi-channel campaign spanning NYT and WSJ, video, website and experiential activations.

Brand & GTM Lead

Abstract Architectural Design

03

SMART BUILDINGS, 2025

Developed the brand and campaign strategy for Deloitte's Smart Buildings practice. Repositioned a technical solution as a business competitive advantage — reaching C-suite real estate and operations leaders across key enterprise markets.

Brand & Campaign Strategy Lead

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Image by Adrian Newell
Climate Week 2025: A catalytic moment
GreenLight Solution by Deloitte – Empowering both the planet and business to thrive
Discover how Smart Buildings are reimagining the future of real estate
Explore how Smart Buildings elevate the human experience
Drive efficiency and effectiveness with Smart Buildings
Generate cost savings and reduce environmental impact by managing energy consumption

© 2026 by Nicole McBride 

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